Hi All,
It appears many website owners are getting really flustered over the current wave of Penguin algorithm updates, and I guess I can't blame them. To suddenly see that your website has dropped 20 or more places in Google's search ranking overnight is not only alarming it's positively downright shocking, deflating and utterly demoralizing. No doubt you could think of a few more adjectives to add to the list too.
Now all I got to say peeps is... keep calm and take stock. You see the reason you have lost your coveted Google place is because the content on your website sucks. That's about the bottom line I'm afraid.
Google is weeding out all those sites that have watery content, flimsy descriptions and a careless attitude to English grammar and punctuation. Not to mention all those spun articles that mean ansolutely tosh to the reader and contain a few spammy keywords for the search engine bots. To be honest, it's about time we had a good clear out.
What you have to remember is, Google is a business. It's in the search business and so it's goal... its mission, apart from making money of course is to provide it's searchers with quality results. And that means information, good information, current information. It also means quality images and some easy navigation around the site, plenty of fresh articles and perhaps a regularly updated blog (not like this one that only gets updated when I feel like it).
Guys, you just can't put up a free Wordpress website with wishy-washy content and pilfered images then expect to get ranked in the search engines now can you? Let's be fair... that's not what people are searching for.
The only way you can get your website where you want it to be is to ensure it contains relevant informative, interesting and current content. That means fresh off-the-press content. It means unique content not rehashed, regurgitated trash. So you need to get writing, or get someone to write it for you (hey I'm over here! www.knight-writer.co.uk) :)
Seriously, you have to get... well serious if you're... serious about your website, and I'm being serious.
It's the only way you can beat these algorithm updates and stay on top.
You need fresh content... unique content... regular content. It can be articles... product descriptions... sales copy... blog posts or videos. You need it because everyone is demanding it. And if you value your website and your business you had better get to work before the next round of updates is released.
All for now
Knight Writer
Busy Vids
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